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HOW TO BUILD SUCCESSFUL BUSINESSES IN THE MIDDLE-EAST
OBJECTIVES
This course on “How to build successful Businesses in the Middle-East” will help you to establish an understanding of Middle Eastern business approaches and will assist you to develop your own strategies for either working or conducting business in the Middle East, through a combination of in-depth background information and hands-on practical tips and solutions. Many misconceptions and stereotypes exist to this day about the social and business cultures of the Middle East. By understanding your Middle Eastern counterpart’s true values, attitudes and motivations, you will be more successful on both a personal and professional level.
COURSE OUTLINE
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An introduction to the Middle Eastern GCC countries; including the Arab culture, history, and politics.
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To learn to do business in the GCC Arab countries (Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates) along with the business opportunities presented in the Middle East.
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Entry strategies for entering into the Middle-Eastern GCC markets.
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Communication and negotiation styles when doing business in the Middle-East.
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To understand the various regional trade agreements and Standards requirements when exporting goods into the GCC countries.
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The common challenges and practical solutions for doing business in the Middle-East.
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Tips and techniques when attending trade shows/ Exhibitions in the Middle-East.
FOR WHO?
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This program has been tailor-made to suit:
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Considering setting up businesses in the Middle East.
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Travelling regularly to the Middle East for business purposes.
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Experiencing the challenges of doing businesses in the Middle East.
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Anyone who is interested to find new market opportunities in the Middle-East.
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ON COMPLETION OF THE PROGRAM
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A clear understanding of the key drivers that motivate Middle - Eastern business counterparts.
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Greater awareness of Middle Eastern business etiquette and culture.
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Practical strategies for doing business more effectively with Middle-Eastern counterparts.
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Better understanding of the potential challenges and solutions involved in establishing or doing business in the Middle East.
TRAINING METHOD
Personal and group learning with activities.
